HRM競爭優(yōu)勢ppt課件.ppt

Chapter1HumanResourceManagement GainingaCompetitiveAdvantage Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments HRMreferstothepolicies practices andsystemsthatinfluenceemployees behavior attitudes andperformance Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments Review ConceptofHRMHRMPracticesResponsibilitiesofHRDepartmentsRolesofHRDepartments StrategicPartnerAdministrativeExpertEmployeeAdvocateChangeAgent Homework ExplaintheImportanceofHRM 企業(yè)所面臨的外部競爭性挑戰(zhàn)與內部環(huán)境的變化 使人力資源管理在企業(yè)管理實踐中已越來越重要 這種變化主要表現在兩個方面 第一 企業(yè)外部競爭環(huán)境的變化第二 企業(yè)內部經營環(huán)境的變化一方面 管理者需要轉變角色 管理層次將越來越少 管理者的能力及水平也不斷提高 另一方面 這些變化對企業(yè)員工的素質要求也越來越高 為企業(yè)人力資源管理提出了新的要求與挑戰(zhàn) ChapterOutline 1 1Introduction1 2ResponsibilitiesofHRDepartments1 3RolesofHRDepartments1 4HowistheHRMFunctionChanging 1 5CompetitiveChallengesInfluencingHRM1 6MeetingCompetitiveChallengesThroughHRMPractices 1 4HowistheHRMFunctionChanging TheamountoftimethattheHRMfunctiondevotestoadministrativetasksisdecreasinganditsrolesasastrategicbusinesspartner changeagent andemployeeadvocateareincreasing ReasonsforthechangesTechnologychangesChangeofHRManager sposition Technologychanges Self service GivingemployeesonlineaccesstoinformationaboutHRissues Outsourcing Thepracticeofhavinganothercompanyprovideservices Accenture埃森哲Hewitt翰威特Convergys肯沃基 Accenture埃森哲咨詢公司 埃森哲公司是全球最大的管理咨詢公司和技術服務供應商 它原是全球安達信 ArthurAndersen 會計事務所的管理咨詢部門 1989年成立安盛咨詢公司 AndersenConsulting 2000年與安達信從經濟上徹底分開 2001年公司更名為埃森哲 Accenture 作為 財富 全球500強企業(yè)之一的管理咨詢 信息技術和外包服務公司 埃森哲在49個國家設立了分公司 員工逾150 000名 2006年8月31日結束的財政年度凈收入為166 5億美元 財富 全球500強企業(yè)中三分之二以上是埃森哲的客戶 Accenture埃森哲咨詢公司 海爾 TCL 華為 中海油 南京汽車制造廠 中石油 現在則是中國移動 不久前 這些名字對于中國以外的大多數全球商業(yè)管理人士而言還很茫然 然而 現在這些公司已經成為沖擊全球商業(yè)世界大潮的組成部分 埃森哲公司 中國給世界經濟一個發(fā)展的未來 的研究報告報告得出這樣的結論 中國的興起并非零和游戲 收購能夠為外國投資者創(chuàng)造新的股東價值 為經濟蕭條地區(qū)帶來生機 不論是否得到每個人的歡迎 中國向外融入世界經濟的進程將一如既往加速前行 中國走向全球化有利于全球經濟 返回 ChangofHRManager sposition Executiveteamincludes CEO ChiefExecutiveofficer CFO ChiefFinancialofficer CAO ChiefAdministrativeofficer VP VicePresidentofHR ExecutiveVicePresidentofStoreOperations 1 5CompetitiveChallengesInfluencingHRM ThreecompetitivechallengesthatcompaniesnowfacewillincreasetheimportanceofHRMpractices 1 TheSustainabilityChallenge2 TheGlobalChallenge3 TheTechnologyChallenge 1 TheSustainabilityChallenge Sustainabilityreferstotheabilityofacompanytosurviveandsucceedinadynamiccompetitiveenvironment Sustainabilityincludestheabilitytodealwitheconomicandsocialchangesengageinresponsibleandethicalbusinesspracticesprovidehighqualityproductsandservicesputinplacemethodstodetermineifthecompanyismeetingstakeholders needs 1 TheSustainabilityChallenge ReflectionsofSustainabilityChallenge 1 EconomicChanges 2 TheBalancedScorecard MeasuringPerformancetoStakeholders 3 CustomerServiceandQualityEmphasis 4 ChangingDemographics 人口特征 andDiversityoftheWorkforce 5 LegalandEthicalIssues 1 Economicchanges Economicenvironment經濟環(huán)境Increasedvalueplacedonknowledge更加注重知識Skillsrequirements技能要求Changesintheemploymentrelationship雇傭關系變化Demandingwork butwithmoreflexibility彈性工作 Economicenvironment FinancialCrisis FinancialCrisis 汽車行業(yè)掙扎在死亡線上 U S autosalesinOctober 2008 plunged31 toabout850 000vehicles theworstmonthinthepostWorld WarIIera Autosalesdeclined36 InDecember FinancialCrisis 原材料價格 高臺跳水 包含鋼鐵 三合板在內的18種工業(yè)原料的JOC工業(yè)品價格指數10月份下跌56 創(chuàng)1949年來最大跌幅 原油 銅和小麥等商品跌幅均超過50 S PGSCI涵蓋24種原材料7月3日以來下跌60 以上 FinancialCrisis 就業(yè)形勢日趨惡化 JoblessRateSurgesto7 2 inDecemberTheeconomylost2 6millionjobsin2008 governmentfiguresshowed themostsinceWorldWarIIendedin1945 Nearlytwomillionofthoselosseswereinthelastfourmonthsalone asignthattherecessionacceleratedasthefinancialcrisisintensified andshoulddragonwellintothenewyear FinancialCrisis 次貸危機對我國的影響 Q3 9 FinancialCrisis 工業(yè)增加值增速明顯回落 FinancialCrisis 進出口業(yè)的影響首當其沖 中國能隔岸觀火 獨善其身嗎 中國在世界經濟中的地位 四三二一 GDP第四 進出口總額第三 利用外資第二 外匯儲備第一中國經濟增長對出口的依存度GDP增長中 三分之一來自出口 出口額占GDP比例由2001年的20 上升至2007年的40 德意志銀行發(fā)布的 中國經濟報告 顯示 中國出口與美國GDP呈80 相關性 2001至2005年 美國GDP每下降一個百分點 中國出口便相應下降6 5個百分點 對策 失衡的 三駕馬車 為拉動內需 刺激消費 保持國民經濟的平穩(wěn)增長 擬近期推出十大工程項目 給長城貼瓷磚給太陽安開關給珠峰安電梯給飛機裝倒檔給赤道鑲金邊給月亮裝纜車給荒漠披綠裝在四大洋裝欄桿在五大洲架橋梁在南北極開隧道 出口 投資 消費 4萬億 20萬億 Increasedvalueplacedonknowledge IntellectualcapitalCreativity productivity andserviceprovidedbyemployees KnowledgeworkersEmpoweringGivingemployeesresponsibilityandauthoritytomakedecisions LearningorganizationEmployeesarecontinuallytryingtolearnnewthings Skillsrequirementshavechanged OccupationalGroup 2004 Skillsrequirementshavechanged Thedemandforspecificskillsisbeingreplacedbyaneedforcognitiveskillsandinterpersonalskills Varietyandcustomizationrequiresemployeeswhoarecreativeandgoodproblemsolvers Changesintheemploymentrelationship Psychologicalcontract心理契約Expectationsofemployeecontributionsandwhatthecompanywillprovideinreturn Alternativeworkarrangements多種工作安排IndependentcontractorsOn callworkersTemporaryworkersContractcompanyworkerswhoarenotemployedfull timebythecompany 2 TheBalancedScorecard MeasuringPerformancetoStakeholders BalancedScorecard BSC Ameansofperformancemeasurementthatgivesmanagerstheopportunitytolookatthecompanyfromtheperspectiveofinternalandexternalcustomers employeesandshareholders 3 CustomerServiceandQualityEmphasis TQMMalcolmBaldrigeNationalQualityAward馬爾科姆 鮑德里奇國家質量獎ISO9000 2000SixSigmaprocess TotalQualityManagement TotalQualityManagement TQM isacompany wideefforttocontinuouslyimprovethewayspeoples machines andsystemsaccomplishwork ThenewframeworkforTotalQualityManagement TotalQualityManagement CorevaluesofTQMinclude DesigningmethodsandprocessestomeettheneedsofinternalandexternalcustomersAllemployeesreceivetraininginqualityPromotionofcooperationwithvendors suppliers andcustomersManagementgivesfeedbackonprogress MalcolmBaldrigeNationalQualityAward Establishedin1987topromotequalityawareness torecognizequalityachievements andtopublicizesuccessfulqualitystrategies SixSigmaprocess Systemofmeasuring analyzing improving andcontrollingprocessesoncetheymeetqualitystandards 100萬件產品中只有3 4件不合格 即合格率99 99996 2 TheGlobalChallenge 2 TheGlobalChallenge Companiesmust competeininternationalmarketsfendoffforeigncorporations attemptstogaingroundintheU SOffshoring 2 TheGlobalChallenge Offshoringreferstotheexportingofjobsfromdevelopedcountriestolessdevelopedcountries Theworldisflat 3 TheTechnologyChallenge TheoverallimpactoftheInternetE commerceHowandwherepeopleworkHigh performanceworksystems High performanceworksystems Worksystemsthatmaximizethefitbetweenthecompany ssocialsystemandtechnicalsystem 1 6MeetingCompetitiveChallengesThroughHRMPractices HRMpracticesthathelpcompaniesdealwiththecompetitivechallengescanbegroupedintofourdimensions ThehumanresourceenvironmentAcquiringandpreparinghumanresourcesAssessmentanddevelopmentofhumanresourcesCompensatinghumanresources Review ThreecompetitivechallengesthatcompaniesnowfacewillincreasetheimportanceofHRMpractices TheSustainabilityChallengeTheGlobalChallengeTheTechnologyChallengeHRMpracticesthathelpcompaniesdealwiththecompetitivechallengescanbegroupedintofourdim