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1、Letter 1Self-introductionDear Sirs,Through the courtesy of the Chamber of Commerce in Tokyo, we have learned that you have been supplying the best quality foods all over the world, and we are sure there is a large demand for various exotic foods in our country. We are writing to you in the hope of e

2、stablishing business relations with you.A bright prospect for your products in our market is foreseeable, We look forward to hearing from you and assure you of our close cooperation at all times.Yours faithfully,Letter 2Asking to Establish Business RelationsDear Sirs,Your letter of November 21 addre

3、ssed to our sister corporation in Shanghai has been transferred to us for attention. As the items fall within the scope of business activities, we shall be pleased to enter into direct business relations with you. We have learned that you are one of the leading importers and wholesalers of Electric

4、and Electronic Machinery and Equipment in Thailand. We are exporters of the same lines of business, having a business background of some 40 years, and are now particularly interested in exporting to your country Electronic Products of all types.All kinds of our products are good sellers and worth co

5、mmendation for their excellent quality. If you are interested in marketing these products at your end, please let us know and we shall be pleased to send you our quotations and sample books upon receipt of your specific enquiries. We look forward to your favorable reply.Yours faithfully,Letter 3Aski

6、ng for CataloguesDear Sirs,We owe your name and address to Bank of China, Lagos Branch, through whom we have learnt you are exporters of Chinese Textiles and Cotton Piece Goods. For your information, textiles are our main imports, but now we are especially interested in importing Printed Shirting fr

7、om your country.If you can assure us of workable prices, excellent quality and prompt delivery, we shall be able to deal in these goods on a substantial scale.We would therefore highly appreciate it if you would send us by airmail catalogues, sample books and all necessary information regarding Prin

8、ted Shirting, so as to acquaint us with the material and workmanship of your supplies.We are looking forward to your early reply.Yours faithfully,Letter 4Asking to Establish Business RelationsDear Sirs,Your name and address have been recommended to us by the Commercial Counselors Office of our Embas

9、sy in your country as well-established importers of light industrial goods in your country. We now avail ourselves of this opportunity to write to you and see if we can establish business relations by a start of some practical transactions.Our corporation is established for the purpose of carrying o

10、n import and export business as well as other activities in connection with foreign trade. We are active in commercial intercourse with the trade and financial circles of various countries and districts. We are striving to expand economic cooperation and exchange of technology with foreign countries

11、, and to utilize common and reasonable international practices in a flexible way.To acquaint you with light industrial goods we handle, we are sending you, by separate airmail, a commodity list and several sample books for your reference. We welcome your inquiries.Yours faithfully,Letter 5Invitation

12、 to Guangzhou FairGentlemen:We are glad to learn that you are considering a visit to China to pave the way for cooperation between our two companies.We agree with you that a discussion between us in person is beneficial and necessary. As the next session of the Chinese Export Commodities Fair in Gua

13、ngzhou is to be held from April 15 to April 27, 2000 in the city of Guangzhou in southern China, we would like to suggest that you attend it. The general manager and sales representatives of our company will be there to meet you and conduct negotiations with you. Some of the new products will be on

14、display at our stands at the Fair. After the visit to the Fair you are welcome to come to the city of Nanjing to see some of the factories you are interested in.Provided you have decided on such a visit, we will forward you a formal invitation, with which you can apply for an entry visa.We are confi

15、dent that our meeting at the Fair will be productive and lead to advance of our business relations.Yours sincerely,Letter 6An itinerary of a VisitGentlemen:We are in receipt of your telex message this morning. In compliance with your request, we havemade a tentative itinerary for your trade groups v

16、isit to Nanjing as follows:July 24, Monday10:00 a.m.: Arrival in Nanjing by MU98032:00p.m.: Business negotiationJuly 25, TuesdayMorning and afternoon: Going to Suzhou to visit Suzhou Industrial ParkJuly 26, WednesdayMorning: Return from Suzhou to NanjingAfternoon: Visit factories in NanjingJuly 27,

17、Thursday9:00 a.m.: Business negotiationAfternoon: Sightseeing in Nanjing7:30p.m. : Departure from Nanjing to Beijing by Flight CA1505The above itinerary is open to alterations and your comments and suggestions are welcome. Your prompt reply will be highly appreciated.Respectfully YoursLetter 7Showin

18、g Interest in ProductsDear Sirs,We have read your advertisement in “Economic Reporter” and we are glad to know that you are one of the leading exporters of silk blouses in China. We are interested in the products and would like to be informed of details of your various types, including sizes, colors

19、 and prices.We are large dealers in silk garments, having over 15 years experience in thi s particular line of business. Silk blouses of good quality and moderate prices command a good sale in our market. When replying, please state terms of payment and discounts you would allow on purchases of quan

20、tities of over 100 dozen of individual items.We look forward to your early reply.Sincerely yours,Letter 8Making an EnquiryGentlemen:Please be informed that one of our clients is in the marked for peanuts. It will be highly appreciated if you could quote us your rock-bottom prices for the same, with

21、indication of date of shipment.We would like to stress the point that the peanuts enquired for are handpicked Shandong peanuts, 2001 crop and packed in new gunny bags of 100 kgs each. Meanwhile, the goods should be surveyed by a certified public surveyor as to their quality and weight.In order to fa

22、cilitate our mutual business, it is hoped that you would airmail us the soonestpossible your proforma invoice for 2,000 tons of the above commodity with prices on CFR Genoa basis, so that we could get our clients confirmation.Your prompt reply would be appreciated.Sincerely yours,Letter 9An Enquiry

23、for Arts & CraftsGentlemen:We are much obliged to Bank of China for the name and address of your company and are pleased to know you are one of the principal producers and exporters of arts and crafts in China. We are glad to tell you there is an urgent need for moderately priced gifts of salien

24、t oriental characteristics in Australia for the forthcoming 2000 Olympic Games in Sydney. We shall appreciate it if you will quote us your floor price for cloisonné cups and vases of different sizes at your earliest convenience. Quotations for other recommended Chinese arts and crafts appealing

25、 to tourists as gifts are also welcome. Provided the prices quoted are competitive, we should like to place large orders with you.As for payment, we will open irrevocable letter of credit in your favor for the total value right after orders have been confirmed by us. Your soonest reply will be much

26、appreciatedSincerely yours,Letter 10Reply to an EnquiryDear Sirs,Your enquiry for Pens has been passed on us for attention by our Commercial Counselors office in your country.We specialize in producing Hero Brand Pens of various types, with a history of 64 years. The enclosed catalogue will make you

27、 acquainted with some of our products.In particular, we recommend and quote for the following types which have met with warm reception in the Middle East market and, we are sure , will be of interest to you.Art No. Name of Commodity Specifications Prices(per dzType 200Type 13Type 251 Twin Gift SetHi

28、gh Grade Golden PenHigh Grade Iridium pen A fountain pen of 14k gold nibMatches a ballpen.12k gold nib, Stainless steel capexposed nib, Aluminum cap,plastic barrel US $ 100.50US $ 52US $ 36It is understood the above prices are quoted on FOB Shanghai basis and are without engagement, subject to our f

29、inal confirmation, Wed appre ciate payment by confirmed, irrevocable L/C at sight. The goods would be ready for shipment one month from receipt of your written order.We look forward to your trial order.Sincerely yours,Letter 11Making a QuotationDear Sirs,We are in receipt of your letter of July 17,

30、asking us to offer 10,000 metric tons of Superior White Sugar on FAS Shanghai basis and appreciate very much your interest in our product.To comply with your request, we are quoting you as follows:1. Commodity: Superior White Crystal Sugar.2. Packing: To be packed in new gunny bag of 100 kgs. each.3

31、. Quantity: Ten Thousand (10,000 metric tons.4. Price: at USD105.00 per metric ton, FAS Shanghai.5. Payment: by 100% irrevocable and confirmed letter of credit in our favor available by draft at sight.6. Shipment: October/November 1999Your attention is drawn to the fact that we have not much ready s

32、tock on hand. Therefore, it is imperative that, in order to enable us to effect early shipment, your letter of credit should be opened in time if our price meets with your approval.We are awaiting your immediate reply.Yours faithfully,Letter 12Making an OfferDear Sirs,We are in receipt of your lette

33、r of Nov. 21, for which we thank you, and to which we have sent you a reply by telex this morning.You must have noted from our telex that we are in position to make you a firm offer on 250 L/Ts Steel Tubes at 620.00 per L/T CIF Lagos, for shipment to be effected within two months after receipt of yo

34、ur order, and payment is to be made by sight L/C. This offer is subject to your reply reaching here within one week.As you are aware, there has been an active demand for Steel Tubes in the market. Therefore, it is impossible for us to keep this offer open too long for it will certainly result in inc

35、reased price, towhich we hope you will pay attention, and meanwhile we are expecting your early reply.Yours faithfully,Letter 13Making a Counter-offerGentlemen:Re : Bitter Apricot Kernels 1999 CropWe are in receipt of your letter of August 14 offering us 60 metric tons of the captioned goods at RMB2

36、,660 per metric ton on the usual terms.In reply, we regret to inform you that our buyers in Odense find your price much too high. Information indicates that some parcels of Turkish origin have been sold there at a level about ten percent lower than yours.We do not deny that the quality of Chinese Ke

37、rnels is slightly better, but the difference in price should, in no case, be as big as ten percent.To step up trade, we, on behalf of our buyers, counteroffer as follows ,subject to your reply being received here by August 26, our time: “60 metric tons Bitter Apricot kernels, 1999 Crop at RMB 2350 p

38、er metric ton on CIFC 2% Odense with transshipment at Copenhagen, other term as per your letter dated 14/8/99”.As the market is declining, we recommend your immediate acceptance.Yours truly,Letter 14Advising Sb. To Accept a QuotationDear Sirs,We have for acknowledgement your letter of Feb. 27 from w

39、hich we note that you find our quotation for the abovementioned commodity too high to be acceptable, as the goods of Spanish origin have been offered at a price about 10% lower than ours. While we do not doubt what (ever you said, we are of the opinion that the quality of the Spanish goods is far fr

40、om being comparable to ours.However desirous we are to develop trade between us, we very much regret that we cannot accept your counteroffer. The best we can do is to allow you a 2% reduction in price. We believe if you take the quality into consideration, you will find our quotation most favorable.

41、 As our stocks are running low, it is advisable for you to make an immediate decision.We are looking forward to your favorable reply.Yours faithfully,Letter 15Comparison of GoodsGentlemen:We are pleased to learn from China Council for the Promotion of International Trade who informed us that you are

42、 in the market for honey.We wish to inform you that we are specialized in the export of the commodity. Chinese honey is popular with European customers with its special flavor.As requested, we now enclose our quotation sheet with samples and catalogues to be sent under separate cover. We trust that

43、the quoted price is acceptable to you, which is 10% lower than that of the similar article of Indian origin. A fair comparison in quality between our products and those of other suppliers will convince you of the reasonableness of our quotations.We would suggest that you send us your trial order as

44、soon as possible, as there is a brisk demand for this article.Yours faithfully,Letter 16Recommendation of a SubstituteDear Sirs,We are delighted to receive your letter of November 18 asking whether we can supply you with Art. No.6024. However, we regret to tell you that the said article is not avail

45、able owing to the rush of orders.In order to meet your demand, we would recommend an excellent substitute. It is as good as the inquired article in quality, but the price is 25% lower. It has already found a ready market in Asia. We are dead sure it will meet with warm reception in your country as w

46、ell.Full details of our export prices and terms of business are enclosed with this letter. Our illustrated catalogues and sales literature are being sent by separate post.You may be sure of our immediate attention to your order, which we look forward to receiving.Sincerely yours,Letter 17Introducing

47、 commodityDear Sirs,The Global Trading Co., Ltd has informed us that you are searching for high-grade Wool Sweaters to be shipped to Denmark. Wed like to offer you our “Arrow” lines which reach a standard sufficiently high to redound your credit.“Arrow” brand Wool Sweaters are exclusively made from

48、quality export-grade Australian pure new wool, which has unique features giving natural warmth and comfort with proper elasticity and soft feeling. They are also ideal for those with rheumatic, arthritis and back suffering, and already have a good market in over 25 countries and regions.Dealers in t

49、his line have reaped gratifying profits and we have no doubt that you will also be able to share the success.We enclose a catalogue of the goods for your reference and look forward to your early reply.Sincerely yours,Letter 18Sales PromotionDear Sirs,Thank you for your letter of June 18 ordering 8,0

50、00 meters of 100 cm wide watered silk.We regret to say that we can no longer supply this silk. Fashions constantly change and in recent years the demand for watered silks has fallen to such an extent that we ceased to produce them. In their place we can offer our new Gossamer brand of rayon. This is

51、 a finely woven, hardwearing, non-creasable material with a most attractive luster. The large number of repeat orders we regularly receive from leading distributors and dress manufacturers is a clear evidence of the widespread popularity of this brand. At the low price of only $1.10 per meter, this

52、rayon is much cheaper than silk and its appearance is just as attractive.We also manufacture other cloths in which you may be interested, and are sending a complete range of patterns by parcel post. All these cloths are selling very well in many countries and can be supplied from stock. If, as we ho

53、pe, you decide to place an order, we could meet it within three weeks.We hope to hear from you soon.Very cordially yours,Letter 19Supplier Refuses Price ReductionDear Sirs,We have carefully considered your counter-proposal of 20 July to our offer of woolen underwear, but very much regret that we can

54、not accept it.The prices quoted in our letter of 18 July leave us with only the smallest margins, and are in fact lower than those of our competitors for goods of similar quality.The wool used in the manufacture of THERMALINE range undergoes a special patented process, which prevents shrinkage and i

55、ncreases durability, the fact that we are the largest suppliers of woolen underwear in this country is in fact in itself evidence of the good value of our products. We hope you will give further thought to this matter, but if you then still feel you cannot accept our offer we hope it will not preven

56、t you from approaching us on some future occasion. We shall always be happy to consider carefully any proposals likely to lead to business between us. Sincerely yours,Letter 20Placing an OrderGentlemen:Enclosed please find our order No. AB3015, for Canvas Shoes in assorted sizes, colors and designs.

57、We have decided to accept the 8% discount you offered and terms of payment, viz. Documents against Payment, but would like these terms to be reviewed in the near future.Would you please send the shipping documents and your sight draft to Northminster Bank (City Branch Deal Street, Birmingham B3 ISQ?

58、If you do not have any of the listed items in stock, please do not send substitutes in their place. We would appreciate delivery within the next six weeks, and look forward to your acknowledgement.Yours sincerely,Enc. : Order form No. AB 3015Letter 21Declining an OrderDear Sirs,We thank you very much for your order of Aug 3. After careful consideration on your request, however, we have come to the conclusion that we cannot but decline the said order.In order to meet the specifications for your order we would have to install

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