商務英語復習重點

1、【精品文檔】如有侵權(quán)，請聯(lián)系網(wǎng)站刪除，僅供學習與交流商務英語復習重點.精品文檔.專業(yè)術(shù)語：人際交往能力interpersonal skills彈性工作制 flexible working hours股票經(jīng)紀人 stock broker債券經(jīng)紀人 bond broker收購和兼并 acquisition and merger定金down-payment成交信號buying signal賣點 selling point強行推銷hard-sell負債liabilities資產(chǎn)assets售后服務after-sales service自我激勵self-motivated工作績效job performa

2、nce破產(chǎn)go bankrupt債務人debtor債權(quán)人creditor決策者decision maker強行推銷hard-sell附加值added value工作尋找者job seeker預期壽命life expectancy接收接管take over受眾receptive audience不動產(chǎn)房地產(chǎn)real estate應付賬款accounts payable應收賬款account receivable一般管理費overheads行政成本administrative costs執(zhí)行董事executive director新手 recruit老手veteran開發(fā)商developer企業(yè)掛

3、牌上市g(shù)o public婚姻狀況marital status毛（重 ）rough weight凈（重）net weight內(nèi)生增長Organic growth非內(nèi)生增長Non-organic growth固定成本fixed cost可變成本variable cost達成交易 close the sale總部headquarters海外子公司overseas subsidiary固定工作permanent job漢譯英1. 只要資產(chǎn)價值的增長超過債務的增長，就不會有問題。As long as asset values rise faster than debt, there is no prob

4、lem.2. 我了解我的競爭對手以及他們產(chǎn)品的優(yōu)缺點。I know my competitors and the merits and pitfalls of their products.3. 網(wǎng)絡購物使得人們不需要離家就可以瀏覽商品和商品目錄。Online shopping allows people to browse goods and catalogs without having to leave home.4. 你能提供什么擔保？What kind of security can you offer?5. 電視廣告不能針對目標受眾Television advertising ca

5、nnot target the receptive audience.6. 我了解公司歷史，產(chǎn)品范圍，財務狀況，公司的核心競爭力，以及以及市場策略等。I know about the company's history, product range, financial situation , core competencies, marketing strategies and so on.7. 我能自我激勵。Im highly self-motivated.8. 我遇到問題或有疑問要咨詢呼叫中心時常常要等上10分鐘。Very often, I am put on hold for

6、up to 10 minutes when I contact a call centre with a problem or query.9. 我可以加班。I can work later than normal office hours.10. 企業(yè)文化由企業(yè)的態(tài)度、經(jīng)驗、信念和價值觀組成。Corporate culture comprises the attitudes, experiences, beliefs and values of an organization.11. 項目A有更多的觀眾，因為他坐落在人口眾多的學生居住區(qū)。Option A has access to a la

7、rger audience because it is in the popular student area.12. 我喜歡在一個能提供給我良好職業(yè)前景的公司工作，這樣我工作起來會更加有干勁。I would like to work in a company with good career prospects because I can be more motivated.13. 培訓能提高我的工作業(yè)績。Training can increase my job performance.14. 大公司有更嚴格的評估制度，所以，成功主要靠你是否能融入公司文化以及你個人的能力。Big compa

8、ny will have a rigorous evaluation system, so success is more based on your ability to blend into the company culture and your real productivity.15. 通貨膨脹，房價飆升和食品價格上漲使得消費者信心降低到了最低點。Inflation, rocketing house prices and soaring foodstuff prices have pushed consumer confidence to the lowest level.16. 中

9、國存款率是40%。這表明了中國人對借錢的態(tài)度。中國人很少借錢消費。不得不借錢時他們才借錢。The saving rate in China is 40 percent. This is an indication of the consumers attitude toward borrowing. Chinese rarely borrow for consumption. They will borrow only if they have to.17. 手機有時是令人討厭的。例如，在正式的說話場合，在課堂上，在圖書館或在電影院如果手機響了，那是很不適宜的。A mobile phone c

10、ould be bothersome. For example, it is very inappropriate to hear a mobile phone ringing during a formal conversation, during a lesson, in a library or in a cinema.18. 我們一般在價格基礎上利潤加成100%,但這樣的話價格對于顧客來說就太高了。We normally mark up our prices by 100%, but I m afraid that this will make the product too expe

11、nsive for the customer.19. 沒問題。我會讓我的總部寄送更多的促銷點材料，如果我們能收到你下一筆訂單的話。OK, no problems. I will ask Head Office to increase the amount of promotional material they send when we receive your next order.20. 我想當職員，因為我希望有固定的收入。I want to be employee because I want to have a regular income.21. 在大公司，如果經(jīng)營狀況好，你會有安全

12、感，但個人不好發(fā)展。 小公司比較容易倒閉。In a big company, Its quite secure if the company is doing well ,but not easy to progress personally.22. 為了給其產(chǎn)品做廣告，供應商不得不付廣告費或促銷費給超市In order to advertise the other items, the suppliers have to pay advertising fees or promotional fees to supermarkets.23. 用手機打電話很方便，打電話的人可以互相交流。Mak

13、ing phone calls is easy and interactive.24. 我想給一筆試單，但價格對于我們來說有點太高。能否給與第一筆試單一個折扣或優(yōu)惠？I d like to place a small order as a trial. The prices are a bit too high for usdo you think you could lower the price for the first four or five?25. 我想當個體商，因為我不想為別人干活。我要自己當老板。I want to be self-employed, because I don

14、t want to work for somebody else, I want to be my own boss.26. 我喜歡這些燈具，但我應該對現(xiàn)有的供應商忠誠。I do like the lamps, but I m reluctant to move away from my current supplier.寫作（1） 五年來一直都是威爾康公司（Welcon）為你們公司總部提供接待員和門衛(wèi)。最近他們的服務質(zhì)量大不如前。公司的來客抱怨說他們態(tài)度粗魯，讓他們等待很久并給他們帶錯地方。給這個公司寫一封電子郵件：1） 強調(diào)你們公司與該公司一直以來的良好關系。2） 描述該公司員工服務不夠到

15、位的地方。3）堅持要他們馬上改進服務質(zhì)量。Dear Mr Jeavons,I am writing to express my deep concern at the standard of service given recently by your employees.We have been working with you for the last five years and have always been happy with the politeness and efficiency of the receptionist and doormen you have suppli

16、ed. However, in the last month we have received the following complaints from visitors to our headquarters:doormen not opening the door (five complaints)being kept waiting in the reception area for over 15 minutes(three occasions)being sent to the wrong part of the company that visitors have contact

17、 with. Consequently, a bad experience can give them a very negative impression.You will appreciate therefore, that we cannot allow the situation to continue. I would be grateful if you could replace the existing staff in the next seven days. We will monitor the new team closely and report back to yo

18、u in a further two weeks.If you have any questions about the points I have raised. Please do not hesitate to contact me.I look forward to hearing from you.Yours sincerely,Peter Sackwell（2）假設你在一家保險公司的新聞辦公室工作。這家公司最近剛剛收購了另一家保險公司。自從收購后有一些有關該收購的負面的報道。你打算登一則新聞稿。你的新聞稿要包含一下幾點：1）解釋收購的商業(yè)理由，如與其他大保險公司競爭，或是讓員工人數(shù)

19、更加合理化。2）表達你對兼并公司的未來基于充滿了信心和希望3）對員工的支持表示感謝4）讓員工放心，將不會有很多的裁員。Last month Insure Co was pleased to announce the acquisition of ABC Insurance. The new company brings together two leading insurance providers to form the worlds third largest insurance company. The merger guarantees the future of both compa

20、nies and their ability to compete with the best. At the same time, it creates possibilities to make savings in many areas, such as office expenses, advertising and staffing costs. These savings will be passed on to the consumer in the form of lower insurance premiums.In addition, with the combined e

21、xpertise of the two companies, the consumer can expect to see an exciting range of new insurance products in the coming months.The company would like to take this opportunity to thank employees of both companies for the patience and understanding they have shown in recent months. Their loyalty is ap

22、preciated and the company intends to keep any job losses to a minimum.（3） 在你出差丹麥時，你收到了你老板發(fā)給你的電子郵件?？聪旅嫣崾荆瑪U展斜體部分的內(nèi)容，寫一篇銷售報告。內(nèi)容包括1）結(jié)果（銷售量比去年下降30%，市場疲軟）；2）原因（艾琦亞公司(Ikea)在哥本哈根(Copenhagen)附近新開了一家店；沒有丹麥語的商品小冊子；最大的客戶要求傭金提高到25%，已停止訂貨）；3）前景（很好，顧客信心有恢復跡象；一家大連鎖飯店正重新裝修12個飯店，有望與其達成銷售合同）4)建議（印丹麥語的小冊子；全面提高傭金，加強廣告，例

23、如在生活類和室內(nèi)設計類雜志上登廣告）。This report describes recent results in the Danish market. The reasons for them and suggests action that we can take in the future to improve sales.Overall, it has been disappointing year, with sales falling by 30% compared to the previous year. However, this should be seen in the

24、 context of difficult trading conditions： everyone in the market is reporting decreased sales.For us the situation has been made more difficult by three factors:1）A new IKEA store opened near Copenhagen four months ago, attracting business away from other shops. 2）We only have Italian brochures and

25、customers would like them in Danish. 3）Central, our biggest customer, has refused to order more lamps unless we increase their commission to 25%On a more positive note, the market seems to be recovering and consumers are spending again. We also have the prospect of a contract to supply lamps to the

26、Chancery chain of hotels, which is about to refurnish twelve hotels here.In order to take advantage of the improving market, I would like to make three recommendations:1）That Danish brochures are made available as soon as possible. 2）That we increase the rate of commission to all our customers to 25

27、%. 3）That we invest in some advertising in lifestyle and interior design (室內(nèi)裝飾）magazines.Please feel free to contact me about any of the above points.（4）請你對下圖中的商品銷售預測做一個陳述。請描述這個圖中的書籍的銷售與趨勢，并給出原因。（5）用下列詞語將信函寫得更為正式。I would be grateful if , contact, further to, do not hesitate, in agreement with, howev

28、er, strictly speaking, please find attached, Yours sincerely Hello, everyone. Thank you for your coming. Id like to present to you today the results for sales of foreign language phrasebooks over the past year.I have prepared a graph which shoes the development. As you can see sales rose rapidly over the first six months leading up to the summer holiday period reaching a peak of nearly $30 million in July. By September they had fallen back to around $12 million,